Does your pricing need a confidence boost?

Are you targeting a new customer segment and not sure how to price?

This workshop is designed to quickly ground pricing – for a single product and a single customer segment – in quantified customer value. In it, we’ll apply the Pricing from the Start framework to your emerging B2B SaaS product.

You and your team will leave with a pricing structure you can immediately and confidently test, based on:

• Clarified customer segment
• Quantified customer value
• Refined price points

Who is this for?

• CEOs, CPOs, and CMOs no longer wanting to leave money on the table, and start a transition to value-based pricing.
• This includes leaders of business-critical SaaS wanting a confident starting point in transitioning to value-based pricing.
• This includes leaders of professional services firms wanting help in quoting a new project

Starts at $7,500.

Add-ons include:

+ $2,500 for intake with leadership team ahead of workshop

+ $5,000 to interview 5 existing customers ahead of the workshop.

+ $3,000 for the workshop finding compiled into a strategy deck

To Get Started, schedule an intro cal and we’ll follow to confirm the details.

Schedule an Intro Call