Does your pricing need a confidence boost?
Are you targeting a new customer segment and not sure where to start?
This workshop is designed to quickly ground pricing, for a single product, in quantified customer value. In it, we’ll apply the Pricing from the Start framework to your emerging B2B SaaS product.
You and your team will leave with a pricing structure you can immediately and confidently test, based on:
- Clarified customer segments
- Quantified customer value
- Refined pricing & packaging
Who is this for?
- CEOs, CPOs, and CMOs no longer wanting to leave money on the table, and start a transition to value-based pricing.
- This includes leaders of business-critical SaaS wanting a confident starting point in transitioning to value-based pricing.
- This includes leaders of professional services firms wanting help in quoting a new project
Just 10 Dates Available in 2025
Starts at $7,500 (lower pricing as dates approach).
Add-ons include:
+ $2,500 for intake with leadership team ahead of workshop
+ $5,000 to interview 5 existing customers ahead of the workshop.
+ $3,000 for the workshop finding compiled into a strategy deck
To Get Started, Complete the Reservation Form Below, and we’ll follow to confirm the details.